Shepherd

Shepherd (formerly The Robin Shepherd Group) is looking for an energetic, highly motivated, hard-working student driven to discover experience in some of the most pressing accounts at our agency. This student will have the opportunity to work on a variety of accounts ranging from University of Florida Proton Therapy Institute, Springing the Blues Festival, NexGard, Girl Scouts of Gateway Council, and Healthy Jacksonville Childhood Obesity Prevention Coalition. The intern will gain experience needed for an entry-level agency position (account coordinator).

Responsibilities: 

  • Creating and updating media and blogger/influencer lists using Cision
  • Drafting news releases, media advisories and media kits for distribution
  • Pitching key media contacts under the direction of the supervisor
  • Draft and distribute pitch letters, including follow up calls to media, vendors and other third party influencers with the approval of the supervisor
  • Drafting newsletter articles
  • Drafting website content
  • Generating, scheduling and evaluating social media content for short-term campaign
  • Video production for web and social media channels
  • Assist with event planning and management
  • Participating in brainstorms when invited by the supervisor
  • Attending client meetings to observe client interaction & agency processes when possible
  • Learning and using the agency’s workflow system
  • Assist with compilation of media coverage reports
  • Conducting research and writing summaries and recommendations

 Additional Information:

  • Minimum 24 hours/week required. Prefer successive work days rather than alternating days
  • Stipend of $250 per month, not to exceed 3 months.
  • Personal transportation is necessary; agency will provide travel expense reimbursement for agency-related tasks.

To apply: 

Please email resume and provide writing samples (news release, feature story, social media content) to Theresa Makrush at tmakrush@shepherdagency.com or Frances Hanold at fhanold@shepherdagency.com

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